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How to Hunt Down and Capture Featured Snippets for More Traffic

  • Category : SEO
  • Posted on : May 13, 2019
  • Views : 3,478
  • By : Edgardo D.

Would you like to get Google to send more traffic to your website? Of course you would. But how can you do this without producing more content, building more backlinks or hiring an SEO expert?

Two words: Featured snippets. 

In this guide, I’ll explain what they are, why you should care and walk you through the exact steps you can use to get into the featured snippet.

TL;DR – How to Rank Featured Snippets in Position Zero

Here’s a quick summary of some of the tips we’ll share on how to optimize for featured snippets:

  • Target question-based keywords.
  • Check if there is a featured snippet on the SERP and what type it is (paragraph, list, table etc) using a tool like Ahrefs.
  • Keep your paragraph and sentences fairly short.
  • Answer the query as directly as possible.
  • Structure your content with logical subheadings (H2, H3, H4 etc).
  • Use tables to display any data.
  • Include the question within the answer if possible.
  • Include a summary at the start or end of the content.

Now let’s take a deep dive into featured snippets.

  • What Are Featured Snippets?
  • What Is NOT a Featured Snippet?
  • What Are the Different Types of Snippets?
  • Why Should You Care About Featured Snippets?
  • How to Find Featured Snippets Opportunities
  • How to Rank for Featured Snippets

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