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Shopping cart abandonment does not happen often in brick and mortar shops. Because of the ease of online shopping (or perhaps because of the fact that no one is watching/judging you), this consideration is…
Business to business (B2B) marketing isn’t all that different from business to consumer (B2C) at the end of the day. On the surface, it seems like one would be more logical while the other…
Making a YouTube video is half the battle. After the tireless production process, it’s time to share what you’ve made by posting it on places like Facebook, email newsletters, and of course, your website.…
SEO is a chaotic space that demands digital marketing experts to push the boundaries every single day. SEOs across the globe always keep their fingers crossed as they are constantly haunted by the fear…
Marketers had high hopes for QR codes at the beginning of this decade. However, QR codes didn’t quite live up to the expectations, and it’s safe to say that by now the enthusiasm around…
